P.S.I. Gala

Performance Sales International presents

Auction Gala

“Where horses let us dream, those in the shadows will be remembered.”

The 2024 P.S.I. Gala Evening at the See & Sporthotel Ankum was a complete success. Under the motto ‘Fête de Paris’, numerous prominent guests from the equestrian world gathered to experience an unforgettable evening dedicated to equestrian sport and support for charitable causes.

The event was opened by hosts Ullrich Kasselmann and Paul Schockemöhle, who warmly welcomed the guests together with presenters Franca Lehfeldt and Frederik de Bakker. The highlight of the evening was the charity auction of the artwork ‘Olympic Dreams’ by the talented artist Simone Beckmann, which was worth 50,000 euros to a long-standing P.S.I. customer from Taiwan. The proceeds from this auction went to Welthungerhilfe’s ‘Riding Against Hunger’ initiative, which is committed to supporting people in need.

The Riding Against Hunger initiative was started by Gudrun Bauer (Bauer Media Group) and Ullrich Kasselmann in 2012. “Experience joy and share some of it” — this principle has been followed for many years at Hof Kasselmann and in the Schockemöhle stables.

P.S.I. Awards

 The P.S.I. Awards honour outstanding services and commitment to the equestrian industry with a special Swarovski sculpture.